Improved Recall

Digital Audio ads have a 24% higher recall rate than traditional ads. Your audience will remember hearing your message, which leads to higher customer acquisition and retention.

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More than 70% of US Adults listened to digital audio content at least once a month last year, and that number is expected to rise even higher in 2022 and 2023. In fact, the average active digital audio listener spends over 2 hours of their day streaming digital audio. Pair that with the fact that ad recall is 4X higher than traditional display ads, and you can easily see why audio is such a fantastic platform to grow your brand and business.